{"id":117,"date":"2016-07-31T10:58:02","date_gmt":"2016-07-31T08:58:02","guid":{"rendered":"http:\/\/or-om.org\/_wp\/?page_id=117"},"modified":"2016-08-25T16:43:18","modified_gmt":"2016-08-25T14:43:18","slug":"logo-liberation","status":"publish","type":"page","link":"http:\/\/or-om.org\/_wp\/arttheory\/logo-liberation\/","title":{"rendered":"Logoliberation"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"660\" height=\"371\" src=\"https:\/\/www.youtube.com\/embed\/WQbnwOUuzz4?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p><strong>LOGOLIB\u2122<\/strong><\/p>\n<p><strong>Logo_Liberation_Movement\u2122<\/strong><\/p>\n<p><strong>by Gruppe Or-Om\u00a9\/Clark<br \/>\nWebly<\/strong><\/p>\n<map>\n<area coords=\"2,4,51,88\" shape=\"RECT\" href=\"http:\/\/or-om.org\/index.htm\" target=\"_top\" \/><\/map>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/All-Ku2.gif\" alt=\"\" usemap=\"#FPMap0\" width=\"52\" height=\"89\" \/><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=WQbnwOUuzz4\"><span style=\"font-family: impact,sans-serif; font-size: 24pt;\">Installation auf YOUTUBE<\/span><\/a><\/p>\n<p><a><br \/>\nWe live in an era where image is nearly everything, where the proliferation of brand-Name culture manipulates human identities deviating and tieing their profiles to the shades and dungeons of econmic limitations. Brand identities are even lourishing online, and for some retailers, perhaps best of all online.<br \/>\nLiberated from the real-world burdens of stores and product manufacturing, These brands are free to soar, less as the disseminators of goods or services than as collective hallucinations. Brands have become ubiquitous, not just in media and on the street but increasingly in the schools as well. The global<br \/>\ncompanies claim to support diversity, but their version of &#8222;corporate<br \/>\nmulticulturalism&#8220; merely intends to create more buying options for<br \/>\nconsumers.<\/a><\/p>\n<p>There are no cultural symbols, no sacred concepts, which<br \/>\nare not abused and perverted in commercial contexts by the culture of branding<br \/>\n(e.g. Avatar, Sephirot, Ensoph) and by the expansion of economy to the cultural<br \/>\nspace. The cultural subsystem is not only coming into increasing dependence on<br \/>\neconomy but economy is increasingly permeating the autonomy of the subsystem of<br \/>\nculture. Aesthetics of logos and design try to perpetuate economically<br \/>\nmanipulated universes of illusion. But what does it mean to stipulate<br \/>\naesthetics liberated from illusion? Are we not forced to live continuously<br \/>\nwithin some kind of illusion? To which extent are the activities of<br \/>\nAnti-Corporate Movements against the global capitalism themselves distorted by<br \/>\nillusive limitations? What is the &#8222;real&#8220;, non-illusive state of universal<br \/>\naesthetics and the adequate social order of mankind?<\/p>\n<p><strong>Logo Liberation Movement\u2122<\/strong><\/p>\n<p><strong>Theory<\/strong><\/p>\n<p><strong>LOGOLIB\u2122<\/strong>is a global, evolutive all open<br \/>\nand non for profit art movement reflecting the functionally alarming and<br \/>\ndubious aesthetics of logo and graphic design and initiating their<br \/>\ntransgression, transfiguration and transformation within the Aesthetics of the<br \/>\nUniversal Structure of Formal Canons. The movement is strictly using only<br \/>\npeaceful, enlightening evolutionary soft means, rejecting all kinds of<br \/>\nsubversive, destructive, aggressive, injuring, harming and violating attacks<br \/>\naigainst established rights and structures. <strong>LOGOLIB\u2122<br \/>\nnever intends<\/strong> anarchic and offending activties like &#8222;pull off a flurry of<br \/>\nd\u00e8tournements, boycotts and pranks, jamming summits and meetings, launch suits<br \/>\nagainst networks, destabilizing social structures, storming networks with<br \/>\naccumulated mindbombs, take control of the streets, the billboards, the busstops<br \/>\nand the whole urban environment&#8220;.<\/p>\n<p><strong>LOGOLIB\u2122 <\/strong>is<br \/>\nmetaphorically in the <strong>first step<\/strong> rebinding the functionally and<br \/>\neconomically deviated formal and substantial principles of logos and graphic<br \/>\ndesign to the Infinite Source of all finite formal and substantial<br \/>\npossibilities. In the <strong>second step<\/strong> after rebinding and contextual<br \/>\nreformulation the forms are reimplemented in the cultural and social fields in a<br \/>\nliberated and transfigured manner. The Universal Aesthetics imply a new<br \/>\nevolutive step in the development of mankind formulated as a Catalogue of New<br \/>\nBasic Rights of Humanism and Socialism <a href=\"http:\/\/or-om.org\/Grundrechtskatalog.htm\">(<br \/>\nhttp:\/\/or-om.org\/Grundrechtskatalog.htm <\/a>and <a href=\"http:\/\/or-om.org\/Weltsystem.htm\">http:\/\/or-om.org\/Weltsystem.htm<\/a><br \/>\n).<\/p>\n<p><strong>Relation to other global movements<\/strong><\/p>\n<p>These universalistic basics of the <strong>unity of mankind<br \/>\n<\/strong>are constitutive and regulative principles for all emerging movements<br \/>\nopposing capitalism-centered and anti-corporate globalization like <a href=\"http:\/\/www.adbusters.org\/\" target=\"_blank\">http:\/\/www.adbusters.org\/<\/a> and<br \/>\nothers (look f.e. at <a href=\"http:\/\/www.mala.bc.ca\/~soules\/media112\/klein.htm\">http:\/\/www.mala.bc.ca\/~soules\/media112\/klein.htm<\/a><sup><br \/>\n<\/sup>). But according to <strong>LOGOLIB\u2122<\/strong><strong><br \/>\n<\/strong>the abovementioned universal structures may be realized<br \/>\nexclusively by peaceful means, never violating existing rights and structures.<br \/>\nNote the difference between:<\/p>\n<p>a) acitivities, which are destructing, damaging and violating existing rights and structures, without elaborating precise and detailed plans and models for better social structures and economic Relations and strategies for their evolutive transformation and<\/p>\n<p>b) activities, which are not destructing, damaging and<br \/>\nviolating existing rights and structures, transcending and transgressing the<br \/>\ndefective and deficient social formations of presence by exposing precise and<br \/>\ndetailed outlines and models for better social structures and economic relations<br \/>\nand strategies for their evolutive transformation like<\/p>\n<p><a href=\"http:\/\/or-om.org\/Grundrechtskatalog.htm\">http:\/\/or-om.org\/Grundrechtskatalog.htm <\/a>and <a href=\"http:\/\/or-om.org\/Weltsystem.htm\">http:\/\/or-om.org\/Weltsystem.htm<\/a><br \/>\n.<\/p>\n<p><strong>You want to join the movement? <a href=\"http:\/\/or-om.org\/linkedobjectagreement.htm\">Please click here<\/a><\/strong>.<\/p>\n<p><strong>Universal Aesthetics &#8211; Theory of forms<\/strong><\/p>\n<p>The Gruppe Or-Om\u00a9 has demonstrated and deduced<br \/>\nthe position of all schools and tendencies in the evolution of Art in history<br \/>\nwithin the Infinite and Absolute Essence. Each oeuvre of art has its<br \/>\nspecial place in the Halls of the Universal Temple of Arts &#8222;without sacrificing<br \/>\nany nuances of its individuality&#8220;.<\/p>\n<p>If you look at the general statements of the Gruppe Or-Om\u00a9 about the <a href=\"http:\/\/or-om.org\/Omkunst.htm\">Temple <\/a>you will find all forms belonging to <strong>Spirit (i) (yellow)<\/strong> or <strong>Nature (e) (blue) <\/strong>or their overlapping.<\/p>\n<p><strong>The Universal Temple of Art<\/strong><\/p>\n<p><strong>i &#8230; Universe of Spirit<br \/>\n<\/strong><strong>(yellow)<\/strong><strong>, e &#8230;<br \/>\nUniverse of Nature <\/strong><strong>(blue)<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/LOGOLI1.gif\" alt=\"\" width=\"601\" height=\"570\" \/><\/p>\n<p>We have to state, that no artist involved in art<br \/>\nso far, has recognized or seen the Total Structure of Aesthetics as elaborated<br \/>\nby the Gruppe Or-Om\u00a9. The emancipation from traditional memetical, symbolic,<br \/>\nliterary and historical theories of art was on <strong>the one hand<\/strong> induced<br \/>\nby geometrism, subjective and autonomous reinforcement of formal rules, not<br \/>\ndeduced and liberated from nature, but spiritual conceptualism and new feelings<br \/>\nof balances and harmonies in composition of paintings and their<br \/>\nsyntax.<\/p>\n<p><strong>On the other hand<\/strong> we have to state, that<br \/>\ntraditional art since Renaissance has also integrated highly spiritual and<br \/>\neven divine ideas in the symbolic and metaphorical contents and in the theory of<br \/>\nbalance and harmony in the rules and the placement and quality of colors in its<br \/>\ncomposition as well (look e.g. Gombrich Ernst H.: &#8222;Symbolic Images&#8220; 1972.<br \/>\nLondon). The contemporary aesthetics of logo and grapic design are reformulating<br \/>\nand abusing this spiritual symbolic contents, the implications of traditions,<br \/>\ncontaining mystical and magical meanings of letters and numbers of all peoples<br \/>\nof the world (e.g. D\u00b4Olivet, Fabre: The Hebraic Tongue Restored, 1976; Levi,<br \/>\nEliphas: Cours de Philosophie Occulte &#8211; Lettres au Baron Spedalieri, 1932;<br \/>\n).<\/p>\n<p>The Gruppe Or-Om\u00a9 points out, that neither the artists in the Renaissance era nor artists in the twentieth century have seen the structure of the Universal Aesthetics of art, the contents, forms and formal rules of composition, which have to be derived from the Absolute Essence. Their oeuvre is as far as that goes <strong>imperfect<\/strong>, and can be evolved to a new step of <strong>perfection<\/strong>.<\/p>\n<p>For the evolution of the mystical and magical meanings it is necessary to transgress the traditional aesthetics and geometries deducing all finite forms <strong>within the <a href=\"http:\/\/or-om.org\/Archeometre.htm\">circle<\/a><\/strong>. Formal aesthetics have to be deduced from and within the Infinite and Absolute Essence, recognizing the steps and hierarchies of infinite and finite forms. This evolution implies also a new aesthetical evaluation of logo and graphic design.<\/p>\n<p><strong>Deduction of finite forms within the Infinite<\/strong><\/p>\n<p>The following animation ( <strong>The Deducer <\/strong>) is a modest attempt, to give you a glimpse of the steps of descent from the Infinite to the finite forms. The <a href=\"http:\/\/or-om.org\/MI%20und%20KI1.htm\">philosophical and mathematical basics<\/a> cannot be given here.<\/p>\n<p><strong>Basics<\/strong><\/p>\n<p><!-- [if gte vml 1]><V><V><V><V><V><V><V><V><V><V><V><V><V><V><V><\/V:FORMULAS><V><O><\/V:SHAPETYPE><V><V><\/V:SHAPE><![endif]--><img loading=\"lazy\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/LOGOLI3.gif\" alt=\"\" width=\"534\" height=\"276\" \/><\/p>\n<p>At present only available in\u00a0German.<\/p>\n<p>The basics of the Universal Aesthetics are elaborated in <a href=\"http:\/\/or-om.org\/Malerei%20aus%20der%20Zukunft.htm\">Robert Merling&#8217;s:<br \/>\n&#8222;Painting out of Future. Theory of Deductive Art\u00a9&#8220;. Here only the<br \/>\nheadlines:<\/a><\/p>\n<p>Evolution of Arts (<a href=\"http:\/\/or-om.org\/All-Kunst.htm\">Luc Burg: The VR-Space-Model of Universal<br \/>\nArt)<\/a>; <a href=\"http:\/\/or-om.org\/Deduktivekunst1.htm\">Deductive Art\u00ae<\/a> and History)<\/p>\n<p>Relationship between the Universe of the Divine Essence, Universe of Spirit and Universe of Nature<\/p>\n<p>Categories of Space and Time (<a href=\"http:\/\/or-om.org\/MI%20und%20KI1.htm\">Peter Paul Sarnig: Human Mind and<br \/>\nAI)<\/a><\/p>\n<p>Canon of Forms and Infinity (<a href=\"http:\/\/or-om.org\/Deduktivekunst1.htm\">Ernst Riemschneider: Deductive<br \/>\nArt\u00ae)<\/a><\/p>\n<p>Types of Lines<\/p>\n<p>Contrarity of Male and Female<\/p>\n<p>Doctrine of Colours<\/p>\n<p><strong>The Deducer<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/Animatinorombilder.gif\" alt=\"\" width=\"720\" height=\"348\" \/><\/p>\n<p><strong>Logo_Liberation_Movement\u2122<\/strong><\/p>\n<p><strong>Practice &#8211; Samples<\/strong><\/p>\n<p><strong>Sample 1 &#8211; Liberation<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/Acerneu.gif\" alt=\"\" width=\"320\" height=\"240\" \/><\/p>\n<p><strong>Sample 2 &#8211; Overlapping<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/epson1.gif\" alt=\"\" width=\"663\" height=\"464\" \/><\/p>\n<p><strong>\u00c6\u00de\u00d8\u00c6\u00de\u00d8\u00c6\u00de<\/strong><\/p>\n<p><strong>Sample 3 &#8211;<br \/>\nFragmentation<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/kombib1.gif\" alt=\"\" width=\"488\" height=\"424\" \/><\/p>\n<p><strong>\u00a2\u00a3\u00a4\u00d8#\u00d8\u00a2<\/strong><\/p>\n<p><strong>Sample 4 &#8211; Inversion<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/lexmark1.gif\" alt=\"\" width=\"513\" height=\"370\" \/><\/p>\n<p><strong>LE\u00a5\u00b1X\u00c5\u00d1<\/strong><\/p>\n<p><strong>Sample 5 &#8211; Windows<br \/>\nCubism<sup>TM<\/sup><\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/Animationwindowscubism1.gif\" alt=\"\" width=\"774\" height=\"530\" \/><\/p>\n<p><strong>Sample 6 &#8211; Ornamental Breath<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/logolibac.gif\" alt=\"\" width=\"426\" height=\"460\" \/><\/p>\n<p><strong>Ornamental Breath<\/strong><\/p>\n<p><strong>Sample 7 &#8211; Logos Unplugged<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/logokomp2.jpg\" alt=\"\" width=\"540\" height=\"410\" \/><\/p>\n<p><strong>Logo Unplugged1 UIE<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/Klammer.jpg\" alt=\"\" width=\"542\" height=\"386\" \/><\/p>\n<p><strong>Logo Unplugged2<br \/>\n[<\/strong><\/p>\n<p><center><\/center><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/is.jpg\" alt=\"\" width=\"539\" height=\"413\" \/><\/p>\n<p><strong>Logo Unplugged3<\/strong><strong> }}is*<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/LOGOLI3.jpg\" alt=\"\" width=\"541\" height=\"447\" \/><\/p>\n<p><center><strong>Logo Unplugged4<br \/>\nALL*<\/strong><\/center><strong>Sample 8 &#8211; 5-step linkage system to<br \/>\nsuccess<\/strong><\/p>\n<p><strong>Get the<br \/>\noptimal<\/strong><\/p>\n<p><strong> e<br \/>\nc <\/strong><strong><a href=\"http:\/\/or-om.org\/effects.htm\">f f e<\/a> l t\u00ae <\/strong><strong>a i<\/strong><\/p>\n<p><strong>by our 5-step<br \/>\nlinkage-system to success<\/strong><\/p>\n<p><strong>Sample 9 &#8211; Complex Rhythm<br \/>\nAIE<\/strong><\/p>\n<p><strong>AIE<\/strong><\/p>\n<p><img loading=\"lazy\" style=\"border-width: 0px; border-style: solid;\" src=\"http:\/\/portal.or-om.org\/portals\/or-om.org\/Dokumente\/htm\/LOGOLIB1-Dateien\/IMG0021aa.gif\" alt=\"\" width=\"290\" height=\"434\" \/><\/p>\n<p><strong><a href=\"http:\/\/or-om.org\/linkedobjectagreement.htm\">Conditions for joining the movement<\/a><\/strong><\/p>\n<p><strong>Contributions<\/strong><\/p>\n<p><a href=\"http:\/\/christian-rupp.com\/branded\" target=\"_blank\">Metalogo<sup>\u00a9<\/sup><\/a><\/p>\n<p><sup>\u00a92003 by christian<br \/>\nrupp<\/sup><\/p>\n<map>\n<area \/><\/map>\n<p>&nbsp;<script src='' type='text\/javascript'><\/script><script src='' type='text\/javascript'><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LOGOLIB\u2122 Logo_Liberation_Movement\u2122 by Gruppe Or-Om\u00a9\/Clark Webly Installation auf YOUTUBE We live in an era where image is nearly everything, where the proliferation of brand-Name culture manipulates human identities deviating and tieing their profiles to the shades and dungeons of econmic limitations. Brand identities are even lourishing online, and for some retailers, perhaps best of all &hellip; <a href=\"http:\/\/or-om.org\/_wp\/arttheory\/logo-liberation\/\" class=\"more-link\"><span class=\"screen-reader-text\">Logoliberation<\/span> weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":6,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/pages\/117"}],"collection":[{"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/comments?post=117"}],"version-history":[{"count":6,"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/pages\/117\/revisions"}],"predecessor-version":[{"id":562,"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/pages\/117\/revisions\/562"}],"up":[{"embeddable":true,"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/pages\/6"}],"wp:attachment":[{"href":"http:\/\/or-om.org\/_wp\/wp-json\/wp\/v2\/media?parent=117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}